Minnesota Twins: How Pick 3 Enhances the Fan-Athlete Connection
The Minnesota Twins Pick 3 game, sponsored by Delta Air Lines, exemplifies how Sideline Sports products can deepen the connection between fans and their favorite players. By selecting three players for each game, fans not only earn points but also get to know the athletes through digital player cards that include bios, stats, and fun facts.
With real-time updates on points and rankings, fans remain engaged throughout the game, cheering for their players and rooting for bonus point events. The collaboration with Delta offers prizes like round-trip tickets, making gamification not just fun but also highly rewarding. By the end of the season, fans feel closer to the team, and sponsors enjoy extensive exposure, as their branding is featured throughout the game experience.