Cincinnati Reds and Dunkin’: A Winning Combo with Pick 3
The Cincinnati Reds Pick 3, presented by Dunkin’, is the perfect example of how gamification can connect fans with their favorite players while driving partner engagement. This single-game fantasy sports experience allows fans to select three players and earn points based on their performance. With bonus points awarded for specific in-game events—like home runs or a successful strikeout—fans are engaged throughout the entire game.
In addition to the excitement of the game itself, the Reds Pick 3 incentivized fans with Dunkin’ coupons, redeemable at local stores. The game enhances fan loyalty to both the team and the brand, creating a mutually beneficial relationship between the Reds, Dunkin’, and their shared fanbase.