MLB Baseball Bingo NFL Draft Bingo

True Gamification.

More than a digital game. True Gamification.
Official MLBAM Gamification Licensee

Trusted by 400+ Organizations Since 2007

MBL Play, MLB, NFL, NBA, NHL, US Open, Kickoff, Super Bowl, NFL Draft

Explore Our Products


Bingo

Connect your fans to the action. Target casual fans, the home audience, and grow the fan profile.

Pick 3

Connect fans to players without the season-long fantasy commitment. Built for partners.

Intuition

Streamlined pick 'em game, designed to attract the casual fan. Expedited selection process.


Sideline specializes in delivering premium sports gamification solutions that enhance real-time fan engagement. 

Our innovative gamification technology helps leagues, teams, and brands drive revenue while expanding their fan and customer base through interactive sports experiences.

Unlike typical free-to-play (FTP) games, Sideline's products are tied to live action, creating a deeper, more immersive fan experience that keeps audiences engaged. We integrate with the official stats APIs from MLB, NFL, NHL, NBA, WNBA, and more.



Sponsors: Dunkin, Papa Johns, PNC, BetRivers, Bell, bet365, Humana

Win, Activate, & Retain More Sponsors

Boost your sponsorship activations by seamlessly integrating brand partners into our engaging and interactive digital gamification products. Leading brands like Coca-Cola, Dunkin', Delta, and Papa John's receive game-long impressions, reach new customers, and build stronger brand loyalty through exclusive offers and dynamic in-game content. Fans enjoy exciting experiences and special promotions, while teams benefit from increased advertising revenue and deeper fan engagement. Our platform is a win-win-win for sponsors, fans, and teams, driving results and maximizing ROI for all stakeholders.


Linked to live-sports action, allowing your team and sponsors to deeply engage with fans on-site or watching from home.

Develop an entire fan base, not just avid fans, into loyal customers who return game after game.

Anyone can watch, learn, and play! It’s all about playing games within the game.

Enhance the Fan Experience

NFL Bingo, Football Bingo, Gridiron

Partner with a creative, innovative, and technically skilled team that delivers dependable service you can rely on. At Sideline, we're renowned in the industry for providing top-tier customer support. We genuinely care about your success, and our commitment to exceptional service shows in everything we do.

Count On Dependable Service

Yankee Baseball Bingo

Sideline gamification products seamlessly integrate into any existing mobile app or website. You have full control over the fan experience. Bring your users into your eco-system and keep them there. You customize the theme, messaging, and prizes for your organization, team, brand, current promotions, etc. 

With real-time reporting at your fingertips, you can view or download participation data, including total fans for each game, points earned, and more. Sideline also provides comprehensive staff training on platform functionality and offers proven promotional strategies and best practices to maximize fan engagement and participation.

Customize & Analyze with Ease

Brewers Baseball Bingo

“For three seasons, our Gameday Bingo has been the most popular game we've offered in our app and has seen steady growth among our fans over the years. Many other sports clubs have inquired with us about Sideline Sports, and I always share that they are one of the best vendors with whom we've worked. Their team is attentive, responsive, helpful and makes engaging our fans easy for us.”

— BALTIMORE RAVENS

Dave Lang, Director, Digital Strategy and Innovation

“Sideline Sports’ line of digital games have been great for engaging our fan base during the course of a game, without detracting from what’s happening on the field. Their products are turnkey, and their service is exceptional.”

— MINNESOTA TWINS

Chris Iles, former Senior Director, Brand Experience & Innovation

“Sideline Sports brings top-quality game play and service to the table. Integration? Easy. UX? Easy. Gameplay? Easy AND popular. Sideline Sports allowed us to quickly integrate sponsorable games into our app that not only drove engagement but made us heroes among our partners. Their expertise and guidance allowed us to quickly maximize traffic and engagement out of the gate. I look forward to seeing how the user base will grow as we make these products long-standing fixtures of our fans’ game day experience.”

— CHICAGO BEARS

Matt Koch, former Director of Digital Media

“Sideline Sports is an industry-leader when it comes to mobile gaming and fan engagement. Their use of real-time technology delivers a true second screen experience for fans to keep their head in the game from tip-off until the final buzzer. Sideline Sports increased Clippers' lead generation and offered engaging sponsorable assets to brand partners. The entire Sideline Sports team is exceptional, going above and beyond business hours to provide 24/7 support and partnership in accomplishing our goals.”

— LOS ANGELES CLIPPERS

Tricia Teschke, former Vice President, Marketing